University Course Planner The University of Adelaide Australia

ARTS 3007 - Arts Masterclass: Visiting International Academics

Career: Undergraduate
Units: 3
Term: Semester 2
Campus: North Terrace
Contact: Up to 6 hours per week for 6 weeks
Available for Study Abroad and Exchange: Yes
Available for Non-Award Study: Yes
Pre-Requisite: At least 6 units of Level II undergraduate study
Assessment: Minor assessment: in-class presentation (30%), Major assessment: essay (60%), Participation (10%)

Persona Studies: the performance of identity through media Taught by world-leading persona studies researcher Prof. P. David Marshall, this course will give students an advanced understanding of the history, theory, practice, and impact of strategic identity performance and digital identity produced by celebrities, brands, politicians, and the broader public. Whereas many approaches to media and communication have tended to focus on the production of highly mediated and high quality forms of production that are generated by large entertainment industries – television, film, news, or public relations, for example – this course will be a study of the particular change in the structure of our forms of media and communication, in which the individual is privileged as one of the key centres of meaning contemporary online culture. Drawing on examples as diverse as arts, digital games, influencer culture, and law, the course will trace the ways that the performance of self has shifted in form and function in response to the decentralisation of media technology and production. Students will use research, methods and theory developed in the emerging field of Persona Studies to investigate this media communication transformation. The course is divided into 3 main parts. Part one, ‘Mapping the historical constitution of self and collective in past and current forms of media and communication’, will work from the historical to the contemporary in considering the mediated constitution of the self and the collective. Part two, ‘The Mediatization and its Curation: Persona Online’, explores the ways that we reproduce ourselves in online spaces, and the implications of those reproductions. Part three, ‘Analysing persona’, will introduce students to a variety of methods of analysis through case studies on gamers, artists, scientists, doctors/surgeons, lawyers, and emerging professions.

Course Fees

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Student Status


What type of place are you studying in

Commonwealth supported
Full fee paying

Study Level

Postgraduate Coursework
Non Award

Program of Study

Study Abroad student tuition fees are available here

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Course Outline

A Course Outline which includes Learning Outcomes, Learning Resources, Learning & Teaching for this course may be accessed here

Critical Dates

Term Last Day to Add Online Census Date Last Day to WNF Last Day to WF
Semester 2 Mon 10/08/2020 Wed 19/08/2020 Fri 18/09/2020 Fri 30/10/2020

Class Details

Enrolment Class: Seminar
Class Nbr Section Size Available Dates Days Time Location
24100 SE01 30 27 28 Jul - 1 Sep Tuesday 2pm - 5pm Ligertwood, 111, Teaching Room
29 Jul - 2 Sep Wednesday 9am - 12pm Ligertwood, 111, Teaching Room