MDIA 7004 - Social Media Management
Career: | Postgraduate Coursework |
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Units: | 6 |
Term: | 4220 |
Campus: | North Terrace |
Contact: | Up to 2 hours per week |
Available for Study Abroad and Exchange: | Yes |
Available for Non-Award Study: | No |
Incompatible: | MDIA 3341 |
Assessment: | Social media audit and analysis, Portfolio of practical media production, Social Media Strategy Proposal. |
Syllabus: |
This course equips you with advanced skills in social media management. You will enhance your skills in communicating and promoting brands and identities (including businesses, charities, sporting clubs and personal brands) in a rapidly changing media environment. You will develop knowledge of digital content strategy, planning and evaluating digital communication, and using and interpreting social media analytics. You will also develop your practical skills in digital content creation and produce a portfolio of practical media work. |
Course Fees
Study Abroad student tuition fees are available here
Only some Postgraduate Coursework programs are available as Commonwealth Supported. Please check your program for specific fee information.
The fees displayed below for international students are for students commencing a program in 2024 only. International students who commenced a program in 2023 or prior can find their fee here.
EFTSL | |||
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0.25 |
Course Outline
A Course Outline which includes Learning Outcomes, Learning Resources, Learning & Teaching for this course may be accessed here
Critical Dates
Term | Last Day to Add Online | Census Date | Last Day to WNF | Last Day to WF |
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4220 | Mon 08/08/2022 | Wed 17/08/2022 | Fri 16/09/2022 | Fri 28/10/2022 |
Class Details
Enrolment Class: Workshop | |||||||
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Class Nbr | Section | Size | Available | Dates | Days | Time | Location |
22800 | WR01 | 30 | 9 | 4 Aug - 15 Sep | Thursday | 1pm - 3pm | Schulz, 408, Computer Suite |
6 Oct - 27 Oct | Thursday | 1pm - 3pm | Schulz, 408, Computer Suite | ||||
28939 | WR02 | 10 | 2 | 28 Jul - 15 Sep | Thursday | 11am - 1pm | MyUni, OL, Online Class |
6 Oct - 27 Oct | Thursday | 11am - 1pm | MyUni, OL, Online Class |