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MARKETNG 3005 - Marketing Communications in a Digital World

Career: Undergraduate
Units: 3
Term: Semester 1
Campus: North Terrace
Contact: Up to 36 hours
Available for Study Abroad and Exchange: Yes
Available for Non-Award Study: Yes
Incompatible: MARKETNG 2503, MARKETNG 3005OUA
Assessment: Exams/assignments/tests/tutorial work as prescribed at first lecture
Syllabus:

The course aims to provide students with an understanding of the communication aspects of marketing. It will cover the range of tools available to marketers for the purpose of promotion such as advertising, sales promotion, personal selling, sponsorship, publicity and public relations as well as the process by which these are integrated and planned.

Course Fees

To display course fees, please select your status and program below:

Student Status

Domestic
International

What type of place are you studying in

Commonwealth supported
Full fee paying

Study Level

Undergraduate
Postgraduate Coursework
Non Award

Program of Study

Study Abroad student tuition fees are available here

Only some Postgraduate Coursework programs are available as Commonwealth Supported. Please check your program for specific fee information.

The fees displayed below for international students are for students commencing a program in 2024 only. International students who commenced a program in 2023 or prior can find their fee here.

Units
 EFTSL
Amount
3
 0.125
          
  


Course Outline

A Course Outline which includes Learning Outcomes, Learning Resources, Learning & Teaching for this course may be accessed here


Critical Dates

Term Last Day to Add Online Census Date Last Day to WNF Last Day to WF
Semester 1 Tue 12/03/2024 Thu 21/03/2024 Fri 03/05/2024 Fri 07/06/2024


Class Details

Enrolment Class: Tutorial
Class Nbr Section Size Available Dates Days Time Location
14184 TU07 25 1 27 Feb - 2 Apr Tuesday 11am - 1pm Ligertwood, 111, Teaching Room
23 Apr - 4 Jun Tuesday 11am - 1pm Ligertwood, 111, Teaching Room
14185 TU06 25 FULL 29 Feb - 4 Apr Thursday 2pm - 4pm Lower Napier, LG14, Teaching Room
24 Apr - 24 Apr Wednesday 3pm - 5pm Benham, G25, Peter Martin Room
2 May - 6 Jun Thursday 2pm - 4pm Lower Napier, LG14, Teaching Room
14186 TU05 25 4 26 Feb - 4 Mar Monday 11am - 1pm Napier, 210, Teaching Room
12 Mar - 12 Mar Tuesday 11am - 1pm Hughes, 111b, Teaching Room
18 Mar - 25 Mar Monday 11am - 1pm Napier, 210, Teaching Room
2 Apr - 2 Apr Tuesday 11am - 1pm Hughes, 111b, Teaching Room
22 Apr - 3 Jun Monday 11am - 1pm Napier, 210, Teaching Room
14187 TU04 25 15 27 Feb - 2 Apr Tuesday 9am - 11am Marjoribanks, 129, Teaching Room
23 Apr - 4 Jun Tuesday 9am - 11am Marjoribanks, 129, Teaching Room
14188 TU03 25 1 28 Feb - 3 Apr Wednesday 1pm - 3pm Marjoribanks, 129, Teaching Room
24 Apr - 5 Jun Wednesday 1pm - 3pm Marjoribanks, 129, Teaching Room
14189 TU02 25 2 28 Feb - 3 Apr Wednesday 11am - 1pm Napier, 108, Teaching Room
24 Apr - 5 Jun Wednesday 11am - 1pm Napier, 108, Teaching Room
14190 TU01 25 12 1 Mar - 22 Mar Friday 1pm - 3pm Lower Napier, LG14, Teaching Room
28 Mar - 28 Mar Thursday 12pm - 2pm Barr Smith South, 2060, Teaching Room
5 Apr - 5 Apr Friday 1pm - 3pm Lower Napier, LG14, Teaching Room
26 Apr - 7 Jun Friday 1pm - 3pm Lower Napier, LG14, Teaching Room
Related Class: Lecture
Class Nbr Section Size Available Dates Days Time Location
14810 LE01 175 35 26 Feb - 4 Mar Monday 2pm - 4pm Mawson, G19, Mawson Lecture Theatre
13 Mar - 13 Mar Wednesday 3pm - 5pm Physics, 103, Kerr Grant Lecture Theatre
18 Mar - 25 Mar Monday 2pm - 4pm Mawson, G19, Mawson Lecture Theatre
3 Apr - 3 Apr Wednesday 3pm - 5pm Physics, 103, Kerr Grant Lecture Theatre
22 Apr - 3 Jun Monday 2pm - 4pm Mawson, G19, Mawson Lecture Theatre