COMMGMT 7031 - Artificial Intelligence for Business

Artificial Intelligence (AI) is changing the world, it is impacting every industry and is forecast to be a multi-trillion dollar industry by the end of the decade. Many of the world's largest companies, including Google, Facebook and Amazon, heavily utilise AI throughout their businesses to outpace their competitors. But what is Artificial Intelligence? And how can it be leveraged to improve a business? This course aims to answer these questions through exploring the types of AI that exist, how AI is currently being used to create value within businesses, and how this transformative technology can be harnessed to create new products and services. Throughout the course we will also explore the societal, economic and ethical questions that arise when applying AI in business.